Visitor attractions & heritage estates
A house, castle or garden that opens to the public is still an estate the rest of the week. Estate Ops keeps the admissions, the tours, the shop, the memberships, the events, the map, the certificates and the incident book in one place — and in the same place as the woods, the farm and the sporting, because it is one property and one payroll.
Built, and in use
Six registers cover the visitor side of a heritage estate. Each one is recorded where the work happens — on a phone at the gate or on the walk round, and in the office afterwards — and each one reads back as a report without anybody re-keying it.
Every opening is a visitor day, with its date, the weather, its status and running totals for visitors through the gate and takings. Admissions are logged against that day by ticket type, and the ticket types are your own list rather than ours. A monthly summary adds visitors and takings up by month and by ticket type, which is the view the year-end conversation actually needs.
Tour sessions hang off the day: the type of tour, its start time, the guide taking it, the capacity and how many are booked on. A visitor rota sits beside them, so who is on which shift, in which role, is settled before the gates open. Notes and photographs attach to the day itself, so a wet Tuesday explains its own numbers a year later.
The shop is kept per outlet — products with their SKU, price, cost and stock — and each day's gross takings and transaction count are recorded against the visitor day they came from. Separately, orders raised in the app are priced on the server from your own order catalogue, so a line cannot carry an invented price. Memberships carry points that earn on an order and are spent against rewards you define, with every redemption recorded.
Weddings, functions and filming run as estate events, each with its type, date, venue, contact, headcount, fee and a status that starts at enquiry and moves on from there. An event can be pinned to the part of the estate it happens on. Enquiries, catering and event staffing keep their own registers alongside it.
One map for the whole property: dropped pins, marked areas and drawn lines, in categories you configure per department. Car parks, gates, ticket huts, benches, bins, a closed path or a tree needing work all get a location, a photograph and a note. Records elsewhere link back to their pin, so a job or a piece of kit is somewhere on the ground rather than a row in a list.
Certificates are held per department with their type, issuer, reference number, issue date and expiry, and the system chases the renewals instead of waiting to be asked. Visitor incidents have their own register: a reference number the database assigns rather than the person filling the form, a severity, whether it is RIDDOR reportable, the first aid given, the action taken and whether it is closed. An incident can be linked to the member of staff, asset, vehicle or building involved.
Not yet
Two things a visitor operation reasonably asks for that we have not built yet. They are here so you can plan around them, not so you can be sold them.
Online admission ticketingPlanned — not yet available
Selling admission to the public and taking the money before they arrive. Admissions are recorded today; they are not sold online today. Shown so you can budget for it. It is not billed until it ships.
Bulk staff importPlanned — not yet available
Loading a season's worth of stewards and guides from a spreadsheet in one go. People are added individually today. Shown so you can budget for it. It is not billed until it ships.
One estate, several trades
Very few heritage estates are only an attraction. The same ground carries a farm, a let cottage, a wood in a felling plan, a river, a walled garden and a shoot, and the same handful of people move between all of them depending on the week. Estate Ops is built for that shape rather than around it: an estate is made of departments, and a department is set up from one of ten templates — Nature & Conservation, Farm & Livestock, Gardens & Grounds, Forestry & Woodlands, Property & Lettings, Events & Functions, Visitors & Admissions, Buildings & Maintenance, Fishery & River and Sporting.
Run as many of them as the place has. One operator can sit on the gate on Sunday, take a chainsaw job on Monday and beat on Saturday, under one login, with their hours, their certificates and their lone-worker cover following them across all three. Permissions decide who sees which register, so the visitor team is not reading the sporting book, and the owner gets one overview screen in the office portal that reads this month's numbers across every department, each figure linked to the register it came from. You take the packs the estate actually runs and leave the rest — the rate card is on the pricing page.
Book a call and we'll walk through an opening day end to end — gate to tour to shop to incident book — or leave your details and we'll set your estate up. No card, no obligation.